W Mag

How high speed took over high fashion

This is the first installment in a new essay series for W, called ON TRENDS.

“Few pop stars serve as a more precise cultural barometer than Rosalía — and her most recent album, Motomami, has proven to be an impeccably timed homage to one of the most definitive trends in post-pandemic visual culture: the alignment of high speed and high fashion. In 2021, engines began to rev on runways, and since then the sound of motorsport’s stylistic influence has grown into a deafening roar. Racetrack-ready looks have appeared in recent collections by DiorChanelBalmainGucciGivenchy, Alexander McQueenMartine RoseMM6Celine, BalenciagaDiesel, Stella McCartney and David Koma. And while designers have embraced everything from helmets to racing gloves and padded pants, one garment, in particular, has become inescapable on both catwalks and city streets — and in the digital worlds that reflect them: the leather racing jacket.”

Click here to read the full article for W.